Led the full product development cycle - from market research and briefing through to launch. Collaborated closely with the Creative Director, in-house designers, and manufacturing partners in Italy & Long Eaton. Managed all stages including critical path planning and prototyping, pricing strategy and product naming, copywriting and technical spec production, photography coordination and creative direction, delivery of web and brochure assets.

Bridged creative vision with production precision to bring premium interior products to market - on time and on brand.